This Christmas we're working with charity FareShare to ensure that the equivalent of 20,000 meals will be donated to vulnerable people this Christmas.
BerryWorld s redistribute surplus food to charities that turn it into meals.
therefore a donation of £5000 helps FareShare to distribute the equivalent of 20,000 meals.
- Christmas campaign’, starting w/c 23rd November until 31.12.2020.
- in aid of FareShare’
- 20k meals donated to FareShare this Christmas’
- This would include: running total of meals donated to date (counter)
- Meals donated last week – to be updated each Monday in December – we would likely apportion 1/5th
of 20k* meals each week and keep the total running as this would be a no purchase necessary promotion – we are simply using the 100k packs as a comms vehicle to inform our consumers about the FS/BW partnership
- Option to sign up to our Hive panel
- Option to leave a review
- Option to sign up to our Hive panel
- This would include: running total of meals donated to date (counter)
- Just Giving page link to top up our fund
- This would be accessible to consumers who have:
- Bought a pack
- Seen the Ocado banner
- Seen our editorial coverage
- Seen our social posts
QR - pop-up? or new page?
